INSA collaboration with Pepsi Max

We tend not to plug any commercial stuff on this site but we are happy to do this time since the end result is pretty kick-ass.

About

Pepsi MAX asked people to tell them about the Pepsi Max Cherry and then got artist INSA involved in order to bring to life their words and opinions – we will focus here on the animated GIF outcome and not on the taste of that drink 🙂

British musician Charli XCX made the soundtrack for this animation

How they produced the video below?

A 360 degree camera rig was built around the installation using 90 cameras, allowing every angle of the art to be captured simultaneously.

Each artwork was painted twenty four times over, layer upon layer, so they would animate when put together using stop motion.

Millions of people have watched the video now. That is part of what speaks to youths about such collaborations, INSA tells Marketing: “The young people that are Pepsi’s audience are so used to engaging with things so flippantly and getting instantaneously satisfaction, but knowing that that instant took a whole load of time and effort to make gives that human element within the digital stuff.”

This form or art is called “Gif-iti”, Gif- what sorry?

In this other video below, INSA tells us about how what it’s called GIF graffiti (“Gif-iti”) came about and shows us the “behind the scenes” of another project he was involved with involving a satellite from space.

If you cannot be bothered to watch the video, here is how “Gif-iti” is created – GIF-ITI is made via a laborious physical process involving numerous layers of painting and meticulous planning.

Starting where most artwork ends, GIF-ITI entails photographing each layer the artist paints by hand. These images are then uploaded and overlaid to create the final piece, a looping GIF file which comes to live when released to global audiences online.

Read more on Insa & GIF-iti

Transcend, a show by Tom French at Lawrence Alkin gallery

TRANSCEND by Tom French | Art-Pie
Click to enlarge

Following his 2014 sell out show, Tom French returns to Lawrence Alkin Gallery with his latest body of work, Transcend. Evolving from French’s Duality series, the exhibition continues to incorporate figurative elements and the artists’ signature use of illusion, while embracing abstraction more than previous works.

About the artist and this show

In the slant towards abstraction, French allows for his work to be interpreted on multiple levels. He commented: “Abstraction is less obvious, so the images are open to a wider range of meanings and interpretations. It’s intended to offer the viewer a more personal experience – different people will see different things and read the images in their own ways.”

French is fascinated with exploring the relationship between the conscious and subconscious and this is communicated through his paintings. The figurative elements of his work represent the conscious, with characters absorbed in their own actions. The abstracted portraits in which they sit representing the subconscious, the instinctual yet hidden human drives that shape and determine the blissfully unaware subjects and make up the bigger picture.

TRANSCEND by Tom French | Art-Pie

“These latest paintings are formed through a more abstract, improvised and free flowing approach. For this series I worked straight onto canvas with only a very loose idea of the outcome. This allowed the images to naturally evolve, while I intuitively worked out placement and composition as they progressed.”– Tom French 2016

Jean-Paul Bourdier’s stunning body painted photographs

Jean Paul Bourdier | Art-Pie

When I first saw these pictures by photographer Jean-Paul Bourdier, I was completely amazed by the clever compositions and juxtapositions and even more by the colours which shine in front of your eyes.

My immediate second thought was that these must be digitally manipulated but I was glad to find out that they do not appear to be, the models used here would get body painted.

What a superb piece of body art mixed with photography these are.

All the pics below were taken in the deserts of West America with an analog camera. You can find more of these body paintings photography in his book entitled Bodyscapes 

About the author

Jean Paul Bourdier is the author of Leap Into The Blue, Bodyscapes (introduction and dvd by Trinh T. Minh-ha), co-author with Trinh Minh-ha of Vernacular Architecture of West Africa, Habiter un monde, African Spaces and Drawn from African Dwellings. Production designer of seven films and co-director of two films directed by Trinh T. Minh-ha.

Awards include Guggenheim, American Council of Learned Societies, NEA, Graham, UC President’s Humanities, and Getty. Professor of design, drawing and photography in the department of architecture at UC Berkeley.

Jean Paul Bourdier | Art-Pie

Jean Paul Bourdier | Art-Pie

Jean Paul Bourdier | Art-Pie

Jean Paul Bourdier | Art-Pie

Stickerbomb 3 out today, grab your copy!

Stickers fans out there have been waiting for this one – yes Stickers Bomb 3 is out today!

We published a similar post last time round when Stickers Bomb Skulls came out and gave you the opportunity to grab a free copy.

We are reiterating this again and have 2 copies of latest Sticker Bomb 3 up for grabs! Look to your right to find out how you can win a copy –>

We were delighted to receive again in the post this collection of over 240 peelable stickers from our favourite publisher Laurence King.

This book is part of the ever growing Stickerbomb series which includes other similar books such as  Stickerbomb, Stickerbomb 2, Stickerbomb XL, Stickerbomb Letters and Stickerbomb Monsters.

D*Face foreword

As D*FACE warns us in his foreword for this edition of Sticker Bomb, “Stickers are seriously addictive, self indulgent, egotistical, and can be life altering – and thank fuck they are. They rescued me from a life of punching hours in the 9-to-5 grind, working for the man”

Artists in this edition includes –

  • Bisser (Belgium)
  • BareOne (UK)
  • Dres13 (US)
  • FatGomez (Italy)
  • Killer Acid (US)
  • Luis Pinto (Mexico)
  • Mr Four Fingers (UK)
  • Space MCK (Australia)
  • Train Of Thoughts (Switzerland)

About Studio Rarekwai, the studio behind the StickerBomb book series –

Ryo Sanada and Suridh Hassan of Studio Rarekind (SRK) specialise in the promotion of international culture and music through documentary production and film. Their documentary film on Japanese Hip-Hop culture – “Scratching the surface: Japan” – has been broadcast Europe. This was followed by successful screenings at the 12th Raindance Film Festival in London and Vancouver International Hip-Hop Film Festival.

“Misprints & Misfits” by D*FACE at Stolen Space

"Wall Hugger" by D*FACE (click to enlarge)
“Wall Hugger” by D*FACE (click to enlarge)

StolenSpace Gallery is proud to present ‘Misprints & Misfits’, a series of one off paper pieces by D*Face. Delving into the deepest depths of D*Face’s print archives, it does as it says on it’s sticky print tin, showcasing unseen paper pieces, one offs, proofs, misprints and editions never before released.

D*Face claims that Screen printing changed his life, “From the first Andy Warhol canvases I saw, to the moment I walked into Surrey Skateboards and was hit by the heady smell of screen-printed decks, to the first envelope that arrived from Shepard Fairey stuffed full of OBEY stickers, or the first time I got all the magic ingredients right in the witch’s cauldron of home screen printing, and printing my first sticker sheet. “

“I have always been fascinated by the process, which in its simplest form is a very basic method of mass print production, practically the lowest rung on the ladder of printing (just after potato printing), and achievable to anyone willing to invest in the small amount of money and time needed to learn the dark art. At the same time, it is revered as the top of the printing food chain and carries with it a trade and skill that is forever being honed by master printers. It can be deeply frustrating to people trying to achieve print perfection, but liberating to those who embrace the beauty of misprints and repetition.”

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